Enhancing human interaction and experiences in digital and physical spaces.

Freelance Account Direction and Management / Client Relations / Customer Experience / Service Design / Digital & Brand Marketing / Coach for Leadership and personal growth.

Based in Hamburg, Germany

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About Me

The decision to embark on a freelance journey in 2017 marked the beginning of an enriching and transformative phase in my career. This period has not only been a testament to professional development but also a journey of significant personal growth. With a history in Brand and Digital Marketing and leadership spanning over a decade, my freelance venture has been a gateway to more profound experiences and learning. This site is a reflection of my journey, a creative canvas where I blend professional insights with personal passions.

What I Do

With over a decade of experience in Brand and Digital Marketing and leadership, my expertise spans three essential facets:

Fostering Genuine Connections: In client relationship management, my focus is on fostering sincere connections. I'm an adept listener, understanding not only client needs but also the dynamics within an environment - regardless wether it comes to agency-client or customer-brand relationships.

Crafting Human-Centered Experiences: I bring a human-centered perspective to projects, whether it's shaping how brands engage with customers on various touchpoints, enhancing user journeys, or selecting content that resonates with target audiences.

Coaching: I provide 1:1 coaching sessions for individuals who want to step out of their comfort zone to work on their personal growth - regardless whether it is growing into a leadership role or holistically which is to work on a more enriching life overall.

Excerpt Clients

Hugo Boss, Mastercard, REWE, Esteé Lauder, Beiersdorf, Sony Pictures, Nissan, Miles & More (worldshop.eu), P&G

Certifications

Business coach, Dr. Bock Coaching Akademie, Berlin

Professional Scrum Master PSM I, Scrum.org

Professional Agile Leader PAL I, Scrum.org

Inner Game coaching by W. Timothy Gallwey, Copenhagen

Fashion business, various (UCL, Parsons)

What People Are Saying

Testimonials
Janine Konietze — Team Lead Social Media & Influencer Marketing at HUGO BOSS

“Tuelay gets my highest recommendation as Strategy Consultant and Executive Coach. Her unique ability to recognize, understand and explain complex business relationships has revolutionized my thinking, and most importantly, my actions. I am confident that her exceptional skills and professional experience as well as her personal qualities make her a powerful asset at any organization.”

Julie von Sperling — Head of Guest Relations at Hotel Sanders Copenhagen

“Tuelay has coached me to better understand and define my professional “tracks” while looking inside myself to address key areas within that tends to hold me back in achieving my goals and unfolding my dreams. In her very honest, trustworthy and professional sessions I realized the importance of taking action, and that even the small actions count when forming the path of achieving my dreams. I’ll keep Tuelay by my side along my future paths and I highly recommend her.”

Anke Biskupek — Account Executive at Salesforce, Ireland

“Tuelay is trusting, competent and sympathetic. She has a structured approach, is very solution-oriented, offers great approaches, challenges and encourages. I also want to emphasise her flexibility because after the first coaching my focus and my original goal changed due to external influences. She really helped me to get one big step closer to my goal. As a coach I can only warmly recommend her.”

Henrike Schäfer — Interior Designer and Owner of Finest Detail based in Hamburg

“In the coaching session I was accompanied by Tuelay to further develop first ideas for a new and complementary business concept and to turn them into a conclusive and clearly defined concept. Using the chosen coaching method, I was able to identify the most important features of the concept and define the next steps. In a relaxed and effective way of working, the coaching session gave me a lot of clarity and decisiveness. An important step in the development and market positioning of new concepts. A very effective coaching and consultation.”

Jeannine Platz — Painter and Calligrapher based in Hamburg, Germany

“Tuelay manages to grasp in the shortest possible time the hidden themes and to create clarity. Even in the middle of the process, never imagined possibilities unfold and in the end you look forward to all the challenges because you know how to reach your goal. I can recommend Tuelay Kahraman to everyone!”